Guiding Associations
Acumen Blog
2024 Predictions: What Role Will Hybrid Events Play…One Year Later
Going into 2023, we thought hybrid events could continue to play a significant role in the association meeting landscape. But going into 2024, this is unlikely to continue to be the case. Surveys of association executives, meeting professionals, and other industry...
2024 Predictions – Non-Dues Revenue Diversification is Key
While most associations rely heavily on member dues as their main source of revenue, we will continue to see a shift toward adding non-dues and passive revenue streams in the coming years. Diversifying your revenue stream will assist with financial stability,...
2024 Predictions: What Will Make Your Attendees Return Year After Year?
Return on investment and experience will be king. Conference ROI is usually a consideration for attendees when choosing which conferences to go to each year. As we move forward into 2024, ROI is more important than ever. Companies still have tight budgets for...
2024 Predictions: Associations & the Renewed Focus on Soft Skills in the Workplace
Data, technology, and automation have dominated business headlines for the past several decades. At the same time, increased reliance on automation and AI have highlighted the need to counter technical aptitudes with soft skills in the professional setting....
This is Not a Drill: Conference Hotel Construction
By Suzanne Fedie, CAE, and Edith Chavez Like most organizations in 2020, our association client successfully navigated the challenges from COVID in several meaningful ways, including rolling over its 2020 conference hotel contract to October 2023. Little did...
Meetings in 2024: Exciting New Trends
According to SEC Newgate EU, an integrated public relations and public affairs consultancy in Brussels, it’s time for associations to have some fun and open the doors to all. Here are five exciting event trends happening in 2024. DEI Everywhere – Diversity, Equity and...
More Thoughts on AI: Where Are We Going?
While there are many benefits to working with an Association Management Company (AMC), one of the most visible is efficiency. As Association Acumen asserts, “All associations are different, but many of them have similar needs – great AMCs leverage this and create...
2024 Artificial Intelligence Update: Where Are We Now?
Last year, my 2023 prediction was that we’d start seeing large gains in AI become integrated in more technologies and industries – including association applications. And we did see a large number of technologies start incorporating more AI-powered features. The...
Simple and Surprising Ways to Beat Rising Meeting Costs
According to Meetingsnet.com, most key meeting expenses are up well over 20 percent even as inflation across the economy has fallen. One of the biggest areas of a conference budget is the food and beverage - costs are up 25% and wages for hospitality staff are up 20%....
Retaining Members Post-Pandemic-Increasing Member Benefits and Promoting Value
By Matt Close, Membership & Communications Manager You’ve ditched the facemasks; your social distancing is in closer proximity, and you’re no longer hoarding toilet paper – now what? How do you blend the new norm to the old like a fine wine? The post-pandemic...
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