by Sandy Koehler, CAE | Oct 22, 2019 | Acumen Blog, Marketing & Communications
What is image? It’s the way you want your association to be portrayed to the world. However, no matter how hard you try, sometimes the public’s perception may not match exactly what you had in mind. Here’s how to strengthen your image and ensure your strategic plans...
by Sandy Koehler, CAE | May 15, 2019 | Acumen Blog, Leadership
Developing and maintaining a productive relationship between your board and Executive Director is beneficial to the overall health of the organization and, most importantly, it helps keep the focus on your organization’s core mission. Working With Your Executive...
by Sandy Koehler, CAE | Apr 10, 2019 | Acumen Blog, Leadership
The boards of all nonprofit organizations, including associations, must fulfill three essential legal duties: the duty of care (utilizing prudence when making decisions) the duty of loyalty (providing allegiance to the organization) the duty of obedience (ensuring...
by Sandy Koehler, CAE | Mar 8, 2019 | Acumen Blog, Leadership
An important component of board governance that all leaders should be familiar with is the concept of antitrust. Violating antitrust laws can result in damaging fines and even prosecution. The Sherman Antitrust Act reads: “Every contract, combination in the form of...
by Sandy Koehler, CAE | May 14, 2017 | Acumen Blog, Acumen News, Leadership
The Game is a tool that serves as an introduction or refresher course for association management best practices and key concepts and can also be used in preparation for professional certification exams. Using a colorful card deck and trivia format, The Game contains a...
